Have some questions about advertising and sponsorships on Myrick Multimedia? Here’s a few we’ve heard before, but if you have something more specific feel free to email info@myrickmultimedia.com.

Can I buy a single day of advertising?

100% you can, but we don’t suggest it.

News and sports advertising can provide a single day boost to a business if timed correctly, but a business would need to know information Kevin doesn’t ahead of time to make that work. Those who have single-day events they wish to advertise should look at doing a weeklong option to post information to the community, or post their event via a Monthly+ login on Myrick Multimedia.

Those who are looking to save and still want to advertise should pick from one of the smaller ads and choose a few days at a time to start if you’re just testing the waters. A totally understandable position to have as a business – find the best bang for your buck. Personally? If you’re worried about cost but still want to get out in front of people, buy a week’s worth of the business card ad for front page placement. It includes regular rotation, the universal mobile placement on each post, and front page spots (with the arrests box) as well.

Why do you have “Our Friends from…” and social media mentions for some businesses, and not others locally? That doesn’t seem fair.

We appreciate those who have been longtime supporters of Today websites, and consider them good friends. They additionally have paid for services on a quarterly or annual basis up-front, being offered this opportunity as part of a package deal for advertising services on Today sites. See Annual Pricing Options for more information on how you can get your business mentioned on one of the Myrick Multimedia social media accounts.

Why isn’t my ad in the paper?

One simple reason:

Because we’re not the newspaper.

Haralson Today, Polk Today, Paulding Today, Today News Wire, Today Sports Wire and Kevin the Editor are all online-only products, and we have no plans now or in the future to provide any print-based product in our coverage territory.

Printing is time-consuming, costly, manpower-intensive and distribution of the end result is outdated and environmentally unfriendly all the way through from the moment trees are cut down and metal ores are dug from the ground to get the paper and ink, to the product that ends up in your mailbox.

Our philosophy as a company is that with a changing world, it is our responsibility to provide the lowest environmental impact with our free and subscriber-based products as possible. Part of that commitment is to stay away from printing all together.

The consequence of that decision is that Myrick Multimedia – in our operations area – is in no way a legal organ, and is in no way required to provide any services that such status would bound a news organization to in the community.

Thus: Myrick Multimedia sites aren’t the paper. Myrick Multimedia has no particular angst against newspapers. Nor are there plans to be a newspaper… Just for the simple reason of it piles up everywhere.

Want to see your ad in the paper? Sorry, that’s just not Kevin’s department.

Do you offer refunds?

No.

Purchasing advertising directly through Myrick Multimedia for any product or service offered online or directly means that you understand that you are making a commitment for that advertisement to run on Today sites, for an agreed upon time either verbally, through direct online purchase or through monthly invoices or annual agreements billed directly. Once the ad begins, no matter how many users visit the site, your ad is running for all to see through the agreed upon time.

Additionally, we make clear the following with any potential advertisers: we cannot make users behave the way you want them to, no matter what you or I design to put in front of their eyeballs.

We have a general idea of what coverage is going to get a greater response, but that isn’t a guarantee. Therefore, we make no promises that ad pricing for a monthly advertisement will reach any promised level of impressions or clicks. No one can make an individual look at an ad. Clicks can’t be forced by users.

The role of Myrick Multimedia is to provide advertisers the opportunity to interact with users in and around the content posted daily on Myrick Multimedia sites. This is a job taken seriously, and it is done with the intent to provide the greatest experience and content to ensure every ad is successful. Hence this redesign, and new placement opportunities becoming available all the time.

When a user clicks on the link provided for an ad, Myrick Multimedia also understand this philosophy: once a user has gone to where you told us to direct them, what you do with them is more or less up to you as a business owner.

Individuals and businesses need to understand this part of the effectiveness of online advertising: if you don’t have a website where a user on a Myrick Multimedia property can click and interact with your product or service immediately, then how are you capturing that user? No Facebook page? Not even an email address? That’s a problem.

Additionally, no one is able to predict forces of nature, of life, that may bring down the website for a period of time. Sometimes technology breaks, and Myrick Multimedia’s recent transition to a combined service for the websites now includes all of the brands under a single server. Ultimately meaning the uptime for services provided on Myrick Multimedia sites is also somewhat in the hands of the server company utilized to provide those services.

This can understandably be frustrating. It is for us too. We have every incentive to ensure that we further increase our user traffic on a daily basis, and provide it in the fastest means possible without delay and with constant uptime.

BUT, make this clear: you understand as an advertiser that when your ad begins, the clock begins on your time period of which you have purchased the ad, and it might be unavailable for periods of time due to circumstances outside of Myrick Multimedia’s control.

Are all advertisers are required to pay up front for their runtime?

Yes – especially for online purchases. Customers who have an established relationship with Myrick Multimedia, and have paid their bills on time or not dropped their service for any reason, are welcome to continue their relationship with us so long as either party finds the agreement they made previously amenable to move forward with regular invoicing. Late invoices are assessed a 10% late fee included in the billing, and will be resubmitted for payment after seven days following the initial invoice being sent to an advertiser.

Why don’t you offer annual ad packages through online sales?

We use Paypal to allow advertising customers and subscribers to use credit and debit cards directly on Myrick Multimedia sites for processing payments, and to avoid any issues with this third-party service we wish to limit sales to by the day, week and month pricing for the time being. Should enough customers ask for it, we will consider offering the same sort of annual discounts online that we do with direct sales through Kevin. For now, the best bet to get a deal is to talk to the one-man band about it. He won’t mind a sit-down.

Why does Kevin the Editor have the Banner Ad, and no others?

Basically? Because I decided to do that in the design when creating the latest update to Kevin the Editor. It is considered an exclusive site with various content that may not be suitable for all advertising, and may include content that advertisers may wish to not have their brands, products or services associated with after they have been posted.

What’s this 10% fine on the invoice at the bottom?

Myrick Multimedia wants to work with any business, organization or individual who seeks to get the word out about their products or services, but also within reason. We believe like any business, we have a right to financially protect our best interests.

One of those ways is if you pay for advertising services and then try to cancel the check, or write a bad check after.

Therefore, we charge a 10% fine for any advertisement invoice that is paid by check and fails to clear on any invoice that comes following, plus a $40 returned check fee from the bank.

Customers are additionally responsible for any card processing fees that are required via Paypal for their payment for credit card.

Additionally, if your payment is late in any way in pre-established relationships with Myrick Multimedia, we additionally charge a 10% late fee for all payments that have not been submitted within seven business days of an invoice being received – if your ad is still running. Further assessments will be issued if payments are 30 days late. (See below for additional details.)

(Essentially: You get billed 10% for being late after 7 days. You get another 10% tacked on for being late 30 days. So 10% of the original bill, then 10% of the invoiced submitted with the late fee resubmitted tacked on too.)

What happens if I submit an ad, but haven’t paid for it yet?

Until payment arrangements are made, no ad you submit will appear on a Myrick Multimedia website.

HOWEVER, we understand that larger organizations work differently than those who are a small business. Some arrangements need to be made beforehand in those cases, and Myrick Multimedia will work with potential partners who have corporate practices differing from ours within reason. We may accept a Net 30 if given a good explanation as to why. We will never accept a Net 60 for advertising for any circumstances. You pay for the time you get when you want it, not when it is convenient for you to do so.

Should an organization fail to pay their bill within 30 days of when an invoice is submitted, a 10% fee of the total bill will be required to be paid in addition to a post-due invoice before any advertising services will continue. Failure to pay on time more than twice in a row will be grounds for us to terminate any agreement we have with a larger organization, and we will refrain from doing business with them in the future. (Essentially: You get billed 10% for being late after 7 days. You get another 10% tacked on for being late 30 days. So 10% of the original bill, then 10% of the invoiced submitted with the late fee resubmitted tacked on too.)

But we can’t afford to advertise. Don’t you have other options?

We look at marketing and advertising for businesses big and small with the following in mind:

Advertising and marketing is not cheap, and we understand the costs of small business are growing by the day in recent times. However, if it comes down to a choice between whether you as a business owner are going to pay bills and stay open versus paying for advertising, we’d prefer you to pay those bills first and avoid racking up unnecessary fees with us.

PLEASE DO NOT BUY ADS YOU CAN’T AFFORD.

We do suggest that small businesses BUDGET APPROPRIATELY before considering advertising services with Myrick Multimedia and determine your best course of action before moving forward. We understand as much as the next small business owner that we all fall on hard times, but we have to pay bills too. Promising to pay for advertising then failing to do so only hurts both parties in the end.

So we hold true to the following policy:

Any business who fails to meet previously agreed upon payment arrangements made with Myrick Multimedia and hasn’t immediately communicated reasons or made partial payment WILL FIND THEMSELVES PERMANENTLY BANNED FROM FUTURE AD SALES OPPORTUNITIES OF ANY KIND NOT MADE AVAILABLE ON THIS ONLINE SALES PLATFORM.

In layman’s terms: you tell us you don’t want to advertise after submitting an invoice? Good luck getting an annual deal with us again.

What’s with these Google Ads?

Notable to our local and direct advertising partners: we additionally provide advertising services through Google AdSense as a publisher, and may add additional global advertising opportunities to our online publications and services as Myrick Multimedia continues to grow.

We reserve the right to block any local advertiser who has previously been a client of Myrick Multimedia and no longer wishes to work with us directly, or was denied advertising opportunities for any infraction or violation of our standards and practices. We will do this at our discretion, at any time, and without notice to local businesses.

Google Ads provide a way for Myrick Multimedia properties to help cover expenses as we provide free and paid local news and sports coverage to our operating area.

Also, use of Google AdSense gives Myrick Multimedia a direct competitive advantage for direct ad purchasers to target various categories of users through statistical information we are able to gather via Google Analytics, and what they are allowed to collect.

We have a specific privacy policy covering all Myrick Multimedia websites about that data being gathered, and what we do with it.